YouTube TV vs. Hulu Plus Live TV: Which Offers the Best Experience for Your Buck?


Logo for YouTube TV on mobile next to logo for Hulu Plus Live TV on mobile with green background.

YouTube TV and Hulu Plus Live TV are popular among cord-cutters looking for a cable-like viewing experience.

Jeffrey Hazelwood/CNET

Are you aiming to replace cable TV? Two popular streaming platforms happen to be among of our favorite picks for cord-cutters and cord-cutter wannabes: Google’s YouTube TV and Disney-owned Hulu Plus Live TV. Both streamers offer a swath of live channels, such as CNN, ESPN and TNT, along with local stations ABC, CBS, Fox and NBC, among others  — all without a cable box.

Yet, pricing for each service has steadily increased over the past few years. Currently, the least-expensive plan for YTTV is $83 a month, while Hulu Plus Live TV will put you back $90 a month. While the trend of streaming being less expensive than cable TV remains true, the costs for both are higher than they were just a couple of years ago. Price hikes aside, you still get plenty of value with both Hulu and YTTV. Both offer features like an advanced DVR with a program guide and extensive on-demand content. Not to mention, both platforms are easy to watch on the go, whether on your phone or tablet. They can also be streamed on TVs through a media streamer (such as RokuAmazon Fire TV or Apple TV), a game console or your smart TV itself.

Hulu has an outstanding selection of live channels and a vast catalog of on-demand shows and movies, and it comes bundled with Disney Plus and ESPN. Of all the live TV streaming services, YouTube TV still offers the most channels among the top 100.

Need more information about YouTube TV and Hulu Plus Live TV? Let’s dive in.

James Martin/CNET

Hulu’s greatest asset is the integration of a full lineup of live TV channels with a massive catalog of on-demand content, all for one price. Its channel count is solid, including some must-have programming. The $90-per-month price includes the ad-supported versions of Disney Plus and ESPN Plus, and there are even higher-priced options for people who don’t want to watch ads. Hulu Plus Live TV is where the smart money is if you want other services bundled with it.

Sarah Tew/CNET

With an excellent channel selection, easy-to-use interface and excellent cloud DVR, YouTube TV is a stellar cable TV replacement. If you don’t mind paying a bit more than the Sling TVs of the world, YouTube TV offers a great live TV streaming experience.

YouTube TV and Hulu Plus Live TV compared

YouTube TV Hulu Plus Live TV
Base price $83 per month $90 per month
Free trial Yes Yes
Number of popular channels (out of 100) 78 75
Local ABC, CBS, Fox and NBC channels Yes Yes
Local PBS channels Yes Yes
Simultaneous streams per account 3 ($10 for unlimited and 4K) 2 ($10 option for unlimited)
Family member/user profiles Yes Yes
Cloud DVR storage  Unlimited Unlimited
Fast-forward through or skip commercials with cloud DVR Yes Yes

Watch this: Live TV streaming services for cord cutters: How to choose the best one for you

Channels: YouTube wins, but Hulu’s a close second

It all comes down to channels, really. When you compare both streamers, this is the biggest difference. If you take a look at our list of the top 100 channels on each service, YouTube TV is the winner with 78; Hulu is a close second with 75. That total doesn’t include every channel the services carry, just the ones in the top 100 as determined by CNET editors.

You can find most major national channels on both, including Cartoon Network, Disney Channel, ESPN, Fox News, NFL, TBS, USA Network, PBS and more. There are a few differences, though.

Here’s a condensed version of that list showing the 12 of the top 100 channels carried by one service and not the other.

Major channel differences

Channel YouTube TV Hulu Plus Live TV
A&E No Yes
AMC Yes No
BBC America Yes No
BBC World News Yes No
History No Yes
IFC Yes No
Lifetime No Yes
NBA TV Yes No
Sundance TV Yes No
Tastemade Yes No
Vice No Yes
WE tv Yes No

You may be asking: What about the major local channels? Hulu Plus Live TV and YouTube TV offer all four — ABC, CBS, Fox and NBC — in most areas of the country, along with local affiliates for The CW and MyTV and a number of local PBS stations.

On the premium channels front, you can get add-ons for Starz, Cinemax and HBO by paying an extra fee. Hulu also offers optional channel add-on packages: the Entertainment Add-On for $8 a month with 15 channels including MTV Classic, Cooking Channel and NickToons, its Sports Add-on with seven channels for $10 per month and the Español Add-On with 16 Spanish-language channels for $5. 

A screenshot of the sports programming menu on YouTube TV.

Screenshot by Aaron Pruner/CNET

Sports: YouTube TV hits a home run

Hulu dropped most of its regional sports networks in 2020. YouTube TV followed suit at the time, but currently carries NBC Sports Bay Area, NBC Sports California, NBC Sports Boston and NBC Sports Philadelphia as part of its base package. The streamer has an advantage when it comes to national sports networks: NBA TV is included in YouTube TV’s base package. 

With YouTube, you can pay another $11 to get the Sports Plus add-on that also includes Fox Soccer Plus, NFL RedZone and Tennis Channel. In addition, new customers get exclusive access to the NFL Sunday Ticket for an added $240 for the first year. That price goes up to $378 annually for returning customers. Separately, there are new skinny TV packages that YouTube TV offers that are genre specific, including four that are sports-centric. These options are different from the platform’s main live TV streaming plan discussed here.

Meanwhile, those with Hulu who opt for the $10 sports add-on can watch the likes of NFL RedZone, MLB Strike Zone, Outdoor Channel, Sportsman Channel, MAVTV Motorsports Network, Racer Network, FanDuel Racing and FanDuel TV.

Screenshot of the Sports programming menu on Hulu.

Screenshot by Aaron Pruner/CNET

Read more: With the Tablo Over-the-Air DVR, I Can Watch and Record Live TV — No Subscription Required

Usability: YouTube TV has simpler menus

Screenshot of YouTube TV's programming guide.

Screenshot by Aaron Pruner/CNET

The menus and interfaces on both are quite different from those of a typical cable provider, and we prefer YouTube TV’s menus overall. 

YouTube TV: In general, the YouTube TV interface is easier to use, not just for people who are already familiar with regular YouTube. Whether you’re using the desktop or app versions, Google’s streamer offers a streamlined structure — even if it’s not as pretty as Hulu.

Hulu Plus Live TV: If it were all about which interface is more fun, Hulu would take the win. Hulu’s look is brighter, and though it lacks YouTube’s comprehensive search, it’s still relatively easy to drill down into the kind of content you want to watch.  

The difference in the number of simultaneous streams is worth noting, especially for families and other households that watch a lot of TV. YouTube TV lets you stream to three different devices — say, the living room TV, a bedroom TV and a tablet — at the same time. Pay Hulu an extra $10 per month, and it will upgrade your stream count to unlimited and let you stream content on more devices simultaneously. On the other hand, the main reason to pay for YouTube’s $10 4K upgrade is to also get unlimited streams.

As for the cloud DVRs on both YouTube TV and Hulu, they offer unlimited storage and let you fast-forward through commercials in recorded programming. While CNET still considers YouTube TV’s DVR the gold standard, Hulu’s is an excellent option as well.

Read more: 10 of the Best Movies on Hulu You Should Watch Now

On-demand and originals: Hulu with the runaway win

Key art for season 1 of Paradise on Hulu showing James Marsden, Sterling K. Brown and Julianne Nicholson.

Left to right: James Marsden, Sterling K. Brown and Julianne Nicholson star in Paradise on Hulu.

Disney

YouTube TV includes on-demand TV shows and movies from participating networks and shows, much like your cable service. But it pales in comparison to what Hulu offers. 

As mentioned above, a Hulu Plus Live TV subscription includes all of the on-demand TV shows and movies available on the standard Hulu service, offering thousands of episodes of network TV shows, as well as originals such as ParadiseThe Bear, Alien: Earth, Only Murders in the Building and movies like Palm Springs and Prey

Read more: Streaming Service Deals for Students: Save on HBO Max, Hulu and Music

Which service is best for you?

Both services represent the peak of what live TV streaming has to offer, and both are better overall than competitors Sling TV and DirecTV. Your choice between the two comes down to cost, channel selection, usability and content — and it’s pretty close between the two. Hulu lets you integrate a wide channel selection with its exemplary on-demand library, which may be worth it for some. In the end, though, it’s all about having access to your favorite channels, so choose the service that offers them.

Channel comparison

Below you’ll find a smaller version of this massive channel comparison. It contains the top 100 channels from each service. Some notes:

  • Yes = The channel is available on the cheapest pricing tier. That price is listed next to the service’s name.
  • No = The channel isn’t available at all on that service. 
  • $ = The channel is available for an extra fee.
  • Not every channel a service carries is listed, just the “top 100,” as determined by CNET’s editors. Less popular channels including AXS TV, CNBC World, Discovery Life, GSN, POP and Universal Kids didn’t make the cut.
  • Regional sports networks — channels devoted to regular-season games of particular pro baseball, basketball and hockey teams — are not listed. To find out if your local RSN is available, you can search YouTube TV by ZIP code here and search Hulu Plus Live TV by ZIP code here.

Top 100 channels

Channel YouTube TV ($83) Hulu with Live TV ($90)
Total channels: 78 75
ABC Yes Yes
CBS Yes Yes
Fox Yes Yes
NBC Yes Yes
PBS Yes Yes
CW Yes Yes
MyNetworkTV Yes Yes
Channel YouTube TV ($83) Hulu with Live TV ($90)
A&E No Yes
ACC Network Yes Yes
Accuweather No No
AMC Yes No
Animal Planet Yes Yes
BBC America Yes No
BBC World News Yes No
BET Yes Yes
Big Ten Network Yes Yes
Bloomberg TV No Yes
Boomerang No $
Bravo Yes Yes
Channel YouTube TV ($83) Hulu with Live TV ($90)
Cartoon Network Yes Yes
CBS Sports Network Yes Yes
Cheddar Yes Yes
Cinemax $ $
CMT Yes Yes
CNBC Yes Yes
CNN Yes Yes
Comedy Central Yes Yes
Cooking Channel No $
Destination America No $
Discovery Channel Yes Yes
Disney Channel Yes Yes
Disney Junior Yes Yes
Disney XD Yes Yes
E! Yes Yes
ESPN Yes Yes
ESPN 2 Yes Yes
ESPNEWS Yes Yes
ESPNU Yes Yes
Channel YouTube TV ($83) Hulu with Live TV ($90)
Food Network Yes Yes
Fox Business Yes Yes
Fox News Yes Yes
FS1 Yes Yes
FS2 Yes Yes
Freeform Yes Yes
FX Yes Yes
FX Movies Yes Yes
FXX Yes Yes
FYI No Yes
Golf Channel Yes Yes
Hallmark Yes Yes
HBO/Max $ $
HGTV Yes Yes
History No Yes
HLN Yes Yes
IFC Yes No
Investigation Discovery Yes Yes
Lifetime No Yes
Lifetime Movie Network No Yes
Channel YouTube TV ($83) Hulu with Live TV ($90)
Magnolia Network Yes Yes
MGM+ $ No
MLB Network No Yes
Motor Trend Yes Yes
MSNBC Yes Yes
MTV Yes Yes
MTV2 Yes $
National Geographic Yes Yes
Nat Geo Wild Yes Yes
NBA TV Yes No
NFL Network Yes Yes
NFL Red Zone $ $
NHL Network No No
Nickelodeon Yes Yes
Nick Jr. Yes Yes
Nicktoons Yes $
OWN Yes Yes
Oxygen Yes Yes
Paramount Network Yes Yes
Science No $
Channel YouTube TV ($83) Hulu with Live TV ($90)
SEC Network Yes Yes
Showtime $ $
Smithsonian Yes Yes
Starz $ $
Sundance TV Yes No
Syfy Yes Yes
Tastemade Yes No
TBS Yes Yes
TCM Yes Yes
TeenNick Yes $
Telemundo Yes Yes
Tennis Channel No No
TLC Yes Yes
TNT Yes Yes
Travel Channel Yes Yes
TruTV Yes Yes
TV Land Yes Yes
USA Network Yes Yes
VH1 Yes Yes
Vice No Yes
WE tv Yes No
Channel YouTube TV ($83) Hulu with Live TV ($90)





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In May 2024, we released Part I of this series, in which we discussed agentic AI as an emerging technology enabling a new generation of AI-based hardware devices and software tools that can take actions on behalf of users. It turned out we were early – very early – to the discussion, with several months elapsing before agentic AI became as widely known and discussed as it is today. In this Part II, we return to the topic to explore legal issues concerning user liability for agentic AI-assisted transactions and open questions about existing legal frameworks’ applicability to the new generation of AI-assisted transactions.

Background: Snapshot of the Current State of “Agents”[1]

“Intelligent” electronic assistants are not new—the original generation, such as Amazon’s Alexa, have been offering narrow capabilities for specific tasks for more than a decade. However, as OpenAI’s CEO Sam Altman commented in May 2024, an advanced AI assistant or “super-competent colleague” could be the killer app of the future. Later, Altman noted during a Reddit AMA session: “We will have better and better models. But I think the thing that will feel like the next giant breakthrough will be agents.” A McKinsey report on AI agents echoes this sentiment: “The technology is moving from thought to action.” Agentic AI represents not only a technological evolution, but also a potential means to further spread (and monetize) AI technology beyond its current uses by consumers and businesses. Major AI developers and others have already embraced this shift, announcing initiatives in the agentic AI space. For example:  

  • Anthropic announced an updated frontier AI model in public beta capable of interacting with and using computers like human users;
  • Google unveiled Gemini 2.0, its new AI model for the agentic era, alongside Project Mariner, a prototype leveraging Gemini 2.0 to perform tasks via an experimental Chrome browser extension (while keeping a “human in the loop”);
  • OpenAI launched a “research preview” of Operator, an AI tool that can interface with computers on users’ behalf, and launched beta feature “Tasks” in ChatGPT to facilitate ongoing or future task management beyond merely responding to real time prompts;
  • LexisNexis announced the availability of “Protégé,” a personalized AI assistant with agentic AI capabilities;
  • Perplexity recently rolled out “Shop Like a Pro,” an AI-powered shopping recommendation and buying feature that allows Perplexity Pro users to research products and, for those merchants whose sites are integrated with the tool, purchase items directly on Perplexity; and
  • Amazon announced Alexa+, a new generation of Alexa that has agentic capabilities, including enabling Alexa to navigate the internet and execute tasks, as well as Amazon Nova Act, an AI model designed to perform actions within a web browser.

Beyond these examples, other startups and established tech companies are also developing AI “agents” in this country and overseas (including the invite-only release of Manus AI by Butterfly Effect, an AI developer in China). As a recent Microsoft piece speculates, the generative AI future may involve a “new ecosystem or marketplace of agents,” akin to the current smartphone app ecosystem.  Although early agentic AI device releases have received mixed reviews and seem to still have much unrealized potential, they demonstrate the capability of such devices to execute multistep actions in response to natural language instructions.

Like prior technological revolutions—personal computers in the 1980s, e-commerce in the 1990s and smartphones in the 2000s—the emergence of agentic AI technology challenges existing legal frameworks. Let’s take a look at some of those issues – starting with basic questions about contract law.

Note: This discussion addresses general legal issues with respect to hypothetical agentic AI devices or software tools/apps that have significant autonomy. The examples provided are illustrative and do not reflect any specific AI tool’s capabilities.

Automated Transactions and Electronic Agents

Electronic Signatures Statutory Law Overview

A foundational legal question is whether transactions initiated and executed by an AI tool on behalf of a user are enforceable.  Despite the newness of agentic AI, the legal underpinnings of electronic transactions are well-established. The Uniform Electronic Transactions Act (“UETA”), which has been adopted by every state and the District of Columbia (except New York, as noted below), the federal E-SIGN Act, and the Uniform Commercial Code (“UCC”), serve as the legal framework for the use of electronic signatures and records, ensuring their validity and enforceability in interstate commerce. The fundamental provisions of UETA are Sections 7(a)-(b), which provide: “(a) A record or signature may not be denied legal effect or enforceability solely because it is in electronic form; (b) A contract may not be denied legal effect or enforceability solely because an electronic record was used in its formation.” 

UETA is technology-neutral and “applies only to transactions between parties each of which has agreed to conduct transactions by electronic means” (allowing the parties to choose the technology they desire). In the typical e-commerce transaction, a human user selects products or services for purchase and proceeds to checkout, which culminates in the user clicking “I Agree” or “Purchase.”  This click—while not a “signature” in the traditional sense of the word—may be effective as an electronic signature, affirming the user’s agreement to the transaction and to any accompanying terms, assuming the requisite contractual principles of notice and assent have been met.

At the federal level, the E-SIGN Act (15 U.S.C. §§ 7001-7031) (“E-SIGN”) establishes the same basic tenets regarding electronic signatures in interstate commerce and contains a reverse preemption provision, generally allowing states that have passed UETA to have UETA take precedence over E-SIGN.  If a state does not adopt UETA but enacts another law regarding electronic signatures, its alternative law will preempt E-SIGN only if the alternative law specifies procedures or requirements consistent with E-SIGN, among other things.

However, while UETA has been adopted by 49 states and the District of Columbia, it has not been enacted in New York. Instead, New York has its own electronic signature law, the Electronic Signature Records Act (“ESRA”) (N.Y. State Tech. Law § 301 et seq.). ESRA generally provides that “An electronic record shall have the same force and effect as those records not produced by electronic means.” According to New York’s Office of Information Technology Services, which oversees ESRA, “the definition of ‘electronic signature’ in ESRA § 302(3) conforms to the definition found in the E-SIGN Act.” Thus, as one New York state appellate court stated, “E-SIGN’s requirement that an electronically memorialized and subscribed contract be given the same legal effect as a contract memorialized and subscribed on paper…is part of New York law, whether or not the transaction at issue is a matter ‘in or affecting interstate or foreign commerce.’”[2] 

Given US states’ wide adoption of UETA model statute, with minor variations, this post will principally rely on its provisions in analyzing certain contractual questions with respect to AI agents, particularly given that E-SIGN and UETA work toward similar aims in establishing the legal validity of electronic signatures and records and because E-SIGN expressly permits states to supersede the federal act by enacting UETA.  As for New York’s ESRA, courts have already noted that the New York legislature incorporated the substantive terms of E-SIGN into New York law, thus suggesting that ESRA is generally harmonious with the other laws’ purpose to ensure that electronic signatures and records have the same force and effect as traditional signatures.  

Electronic “Agents” under the Law

Beyond affirming the enforceability of electronic signatures and transactions where the parties have agreed to transact with one another electronically, Section 2(2) of UETA also contemplates “automated transactions,” defined as those “conducted or performed, in whole or in part, by electronic means or electronic records, in which the acts or records of one or both parties are not reviewed by an individual.” Central to such a transaction is an “electronic agent,” which Section 2(6) of UETA defines as “a computer program or an electronic or other automated means used independently to initiate an action or respond to electronic records or performances in whole or in part, without review or action by an individual.” Under UETA, in an automated transaction, a contract may be formed by the interaction of “electronic agents” of the parties or by an “electronic agent” and an individual. E-SIGN similarly contemplates “electronic agents,” and states: “A contract or other record relating to a transaction in or affecting interstate or foreign commerce may not be denied legal effect, validity, or enforceability solely because its formation, creation, or delivery involved the action of one or more electronic agents so long as the action of any such electronic agent is legally attributable to the person to be bound.”[3] Under both of these definitions, agentic AI tools—which are increasingly able to initiate actions and respond to records and performances on behalf of users—arguably qualify as “electronic agents” and thus can form enforceable contracts under existing law.[4]

AI Tools and E-Commerce Transactions

Given this existing body of statutory law enabling electronic signatures, from a practical perspective this may be the end of the analysis for most e-commerce transactions. If I tell an AI tool to buy me a certain product and it does so, then the product’s vendor, the tool’s provider and I might assume—with the support of UETA, E-SIGN, the UCC, and New York’s ESRA—that the vendor and I (via the tool) have formed a binding agreement for the sale and purchase of the good, and that will be the end of it unless a dispute arises about the good or the payment (e.g., the product is damaged or defective, or my credit card is declined), in which case the AI tool isn’t really relevant.

But what if the transaction does not go as planned for reasons related to the AI tool? Consider the following scenarios:

  • Misunderstood Prompts: The tool misinterprets a prompt that would be clear to a human but is confusing to its model (e.g., the user’s prompt states, “Buy two boxes of 101 Dalmatians Premium dog food,” and the AI tool orders 101 two-packs of dog food marketed for Dalmatians).
  • AI Hallucinations: The user asks for something the tool cannot provide or does not understand, triggering a hallucination in the model with unintended consequences (e.g., the user asks the model to buy stock in a company that is not public, so the model hallucinates a ticker symbol and buys stock in whatever real company that symbol corresponds to).
  • Violation of Limits: The tool exceeds a pre-determined budget or financial parameter set by the user (e.g., the user’s prompt states, “Buy a pair of running shoes under $100” and the AI tool purchases shoes from the UK for £250, exceeding the user’s limit).
  • Misinterpretation of User Preference: The tool misinterprets a prompt due to lack of context or misunderstanding of user preferences (e.g., the user’s prompt states, “Book a hotel room in New York City for my conference,” intending to stay near the event location in lower Manhattan, and the AI tool books a room in Queens because it prioritizes price over proximity without clarifying the user’s preference).

Disputes like these begin with a conflict between the user and a vendor—the AI tool may have been effective to create a contract between the user and the vendor, and the user may then have legal responsibility for that contract.  But the user may then seek indemnity or similar rights against the developer of the AI tool.

Of course, most developers will try to avoid these situations by requiring user approvals before purchases are finalized (i.e., “human in the loop”). But as desire for efficiency and speed increases (and AI tools become more autonomous and familiar with their users), these inbuilt protections could start to wither away, and users that grow accustomed to their tool might find themselves approving transactions without vetting them carefully. This could lead to scenarios like the above, where the user might seek to void a transaction or, if that fails, even try to avoid liability for it by seeking to shift his or her responsibility to the AI tool’s developer.[5] Could this ever work? Who is responsible for unintended liabilities related to transactions completed by an agentic AI tool?

Sources of Law Governing AI Transactions

AI Developer Terms of Service

As stated in UETA’s Prefatory Note, the purpose of UETA is “to remove barriers to electronic commerce by validating and effectuating electronic records and signatures.” Yet, the Note cautions, “It is NOT a general contracting statute – the substantive rules of contracts remain unaffected by UETA.”  E-SIGN contains a similar disclaimer in the statute, limiting its reach to statutes that require contracts or other records be written, signed, or in non-electronic form (15 U.S.C. §7001(b)(2)). In short, UETA, E-SIGN, and the similar UCC provisions do not provide contract law rules on how to form an agreement or the enforceability of the terms of any agreement that has been formed.

Thus, in the event of a dispute, terms of service governing agentic AI tools will likely be the primary source to which courts will look to assess how liability might be allocated. As we noted in Part I of this post, early-generation agentic AI hardware devices generally include terms that not only disclaim responsibility for the actions of their products or the accuracy of their outputs, but also seek indemnification against claims arising from their use. Thus, absent any express customer-favorable indemnities, warranties or other contractual provisions, users might generally bear the legal risk, barring specific legal doctrines or consumer protection laws prohibiting disclaimers or restrictions of certain claims.[6]

But what if the terms of service are nonexistent, don’t cover the scenario, or—more likely—are unenforceable? Unenforceable terms for online products and services are not uncommon, for reasons ranging from “browsewrap” being too hidden, to specific provisions being unconscionable. What legal doctrines would control during such a scenario?

The Backstop: User Liability under UETA and E-SIGN

Where would the parties stand without the developer’s terms? E-SIGN allows for the effectiveness of actions by “electronic agents” “so long as the action of any such electronic agent is legally attributable to the person to be bound.” This provision seems to bring the issue back to the terms of service governing a transaction or general principles of contract law. But again, what if the terms of service are nonexistent or don’t cover a particular scenario, such as those listed above. As it did with the threshold question of whether AI tools could form contracts in the first place, UETA appears to offer a position here that could be an attractive starting place for a court. Moreover, in the absence of express language under New York’s ESRA, a New York court might apply E-SIGN (which contains an “electronic agent” provision) or else find insight as well by looking at UETA and its commentary and body of precedent if the court isn’t able to find on-point binding authority, which wouldn’t be a surprise, considering that we are talking about technology-driven scenarios that haven’t been possible until very recently.

UETA generally attributes responsibility to users of “electronic agents”, with the prefatory note explicitly stating that the actions of electronic agents “programmed and used by people will bind the user of the machine.” Section 14 of UETA (titled “Automated Transaction”) reinforces this principle, noting that a contract can be formed through the interaction of “electronic agents” “even if no individual was aware of or reviewed the electronic agents’ actions or the resulting terms and agreements.” Accordingly, when automated tools such as agentic AI systems facilitate transactions between parties who knowingly consent to conduct business electronically, UETA seems to suggest that responsibility defaults to the users—the persons who most immediately directed or initiated their AI tool’s actions. This reasoning treats the AI as a user’s tool, consistent with the other UETA Comments (e.g., “contracts can be formed by machines functioning as electronic agents for parties to a transaction”).

However, different facts or technologies could lead to alternative interpretations, and ambiguities remain. For example, Comment 1 to UETA Section 14 asserts that the lack of human intent at the time of contract formation does not negate enforceability in contracts “formed by machines functioning as electronic agents for parties to a transaction” and that “when machines are involved, the requisite intention flows from the programming and use of the machine” (emphasis added).

This explanatory text has a couple of issues. First, it is unclear about what constitutes “programming” and seems to presume that the human intention at the programming step (whatever that may be) is more-or-less the same as the human intention at the use step[7], but this may not always be the case with AI tools. For example, it is conceivable that an AI tool could be programmed by its developer to put the developer’s interests above the users’, for example by making purchases from a particular preferred e-commerce partner even if that vendor’s offerings are not the best value for the end user. This concept may not be so far-fetched, as existing GenAI developers have entered into content licensing deals with online publishers to obtain the right for their chatbots to generate outputs or feature licensed content, with links to such sources. Of course, there is a difference between a chatbot offering links to relevant licensed news sources that are accurate (but not displaying appropriate content from other publishers) versus an agentic chatbot entering into unintended transactions or spending the user’s funds in unwanted ways. This discrepancy in intention alignment might not be enough to allow the user to shift liability for a transaction from a user to a programmer, but it is not hard to see how larger misalignments might lead to thornier questions, particularly in the event of litigation when a court might scrutinize the enforceability of an AI vendor’s terms (under the unconscionability doctrine, for example). 

Second, UETA does not contemplate the possibility that the AI tool might have enough autonomy and capability that some of its actions might be properly characterized as the result of its own intent. Looking at UETA’s definition of “electronic agent,” the commentary notes that “As a general rule, the employer of a tool is responsible for the results obtained by the use of that tool since the tool has no independent volition of its own.” But as we know, technology has advanced in the last few decades and depending on the tool, an autonomous AI tool might one day have much independent volition (and further UETA commentary admits the possibility of a future with more autonomous electronic agents). Indeed, modern AI researchers have been contemplating this possibility even before rapid technological progress began with ChatGPT.

Still, Section 10 of UETA may be relevant to some of the scenarios from our bulleted selection of AI tool mishaps listed above, including misunderstood prompts or AI hallucinations. UETA Section 10 (titled “Effect of Change or Error”) outlines the possible actions a party may take when discovering human or machine errors or when “a change or error in an electronic record occurs in a transmission between parties to a transaction.” The remedies outlined in UETA depend on the circumstances of the transaction and whether the parties have agreed to certain security procedures to catch errors (e.g., a “human in the loop” confirming an AI-completed transaction) or whether the transaction involves an individual and a machine.[8]  In this way, the guardrails integrated into a particular AI tool or by the parties themselves play a role in the liability calculus. The section concludes by stating that if none of UETA’s error provisions apply, then applicable law governs, which might include the terms of the parties’ contract and the law of mistake, unconscionability and good faith and fair dealing.

* * *

Thus, along an uncertain path we circle back to where we started: the terms of the transaction and general contract law principles and protections. However, not all roads lead to contract law. In our next installment in this series, we will explore the next logical source of potential guidance on AI tool liability questions: agency law.  Decades of established law may now be challenged by a new sort of “agent” in the form of agentic AI…and a new AI-related lawsuit foreshadows the issues to come.


[1] In keeping with common practice in the artificial intelligence industry, this article refers to AI tools that are capable of taking actions on behalf of users as “agents” (in contrast to more traditional AI tools that can produce content but not take actions). However, note that the use of this term is not intended to imply that these tools are “agents” under agency law.

[2] In addition, the UCC has provisions consistent with UETA and E-SIGN providing for the use of electronic records and electronic signatures for transactions subject to the UCC. The UCC does not require the agreement of the parties to use electronic records and electronic signatures, as UETA and E-SIGN do.

[3] Under E-SIGN, “electronic agent” means “a computer program or an electronic or other automated means used independently to initiate an action or respond to electronic records or performances in whole or in part without review or action by an individual at the time of the action or response.”

[4] It should be noted that New York’s ESRA does not expressly provide for the use of “electronic agents,” yet does not prohibit them either.  Reading through ESRA and the ESRA regulation, the spirit of the law could be construed as forward-looking and seems to suggest that it supports the use of automated systems and electronic means to create legally binding agreements between willing parties. Looking to New York precedent, one could also argue that E-SIGN, which contains provisions about the use of “electronic agents”, might also be applicable in certain circumstances to fill the “electronic agent” gap in ESRA. For example, the ESRA regulations (9 CRR-NY § 540.1) state: “New technologies are frequently being introduced. The intent of this Part is to be flexible enough to embrace future technologies that comply with ESRA and all other applicable statutes and regulations.”  On the other side, one could argue that certain issues surrounding “electronic agents” are perhaps more unsettled in New York.  Still, New York courts have found ESRA consistent with E-SIGN.  

[5] Since AI tools are not legal persons, they could not be liable themselves (unlike, for example, a rogue human agent could be in some situations). We will explore agency law questions in Part III.

[6] Once agentic AI technology matures, it is possible that certain user-friendly contractual standards might emerge as market participants compete in the space. For example, as we wrote about in a prior post, in 2023 major GenAI providers rolled out indemnifications to protect their users from third-party claims of intellectual property infringement arising from GenAI outputs, subject to certain carve-outs.

[7] The electronic “agents” in place at the time of UETA’s passage might have included basic e-commerce tools or EDI (Electronic Data Interchange), which is used by businesses to exchange standardized documents, such as purchase orders, electronically between trading partners, replacing traditional methods like paper, fax, mail or telephone. Electronic tools are generally designed to explicitly perform according to the user’s intentions (e.g., clicking on an icon will add this item to a website shopping cart or send this invoice to the customer) and UETA, Section 10, contains provisions governing when an inadvertent or electronic error occurs (as opposed to an abrogation of the user’s wishes).

[8] For example, UETA Section 10 states that if a change or error occurs in an electronic record during transmission between parties to a transaction, the party who followed an agreed-upon security procedure to detect such changes can avoid the effect of the error, if the other party who didn’t follow the procedure would have detected the change had they complied with the security measure; this essentially places responsibility on the party who failed to use the agreed-upon security protocol to verify the electronic record’s integrity.

Comments to UETA Section 10 further explain the context of this section: “The section covers both changes and errors. For example, if Buyer sends a message to Seller ordering 100 widgets, but Buyer’s information processing system changes the order to 1000 widgets, a “change” has occurred between what Buyer transmitted and what Seller received. If on the other hand, Buyer typed in 1000 intending to order only 100, but sent the message before noting the mistake, an error would have occurred which would also be covered by this section.”  In the situation where a human makes a mistake when dealing with an electronic agent, the commentary explains that “when an individual makes an error while dealing with the electronic agent of the other party, it may not be possible to correct the error before the other party has shipped or taken other action in reliance on the erroneous record.”



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