Social Media Scams Cost Americans $2.1 Billion in 2025


Americans lost $2.1 billion to social media scams in 2025, an eightfold increase since 2020, according to a report released Monday by the Federal Trade Commission. 

Nearly 30% of Americans who reported being a victim of a scam last year said the scam originated on social media, with Facebook most frequently being identified as the social media platform where the scam originated, according to the report. Fellow Meta-owned platforms WhatsApp and Instagram were ranked a distant second and third, the FTC said.

“In 2025, people reported losing far more money to scams on Facebook alone than they reported losing to text or email scams,” the commission said.

Scams originating on Facebook cost users $794 million in 2025, while WhatsApp and Instagram combined for $659 million in losses.

Representatives for Meta didn’t immediately respond to a request for comment.

The FTC said social media scams largely fall into three categories: investment, shopping and romance. The greatest amount of money — $1.1 billion — was lost to investment scams often rooted in ads or posts offering a program to teach investment techniques. 

Shopping scams were the most reported social media scam in 2025, with more than 40% of social media scam victims reporting they got ripped off by ordering something they saw in a social media ad — “everything from clothes and makeup to car parts and even puppies,” the Agency said.

Romance scams are also popular on social media. Nearly 60% of people who were victimized by a romance scam in 2025 said it originated on a social media platform. “Scammers often tailored their pitch based on people’s profiles, later inventing a crisis requiring money or casually offering investment advice to draw them onto a fake investment platform,” the FTC said.  

All age groups, with the exception of people 80 or older, reported losing more money to scams that began on social media than any other method of contact.

To avoid being a victim of social media scams, the FTC advises consumers to limit who can see their posts and contacts on social media. Also, never let someone you have met only on social media make your investment decisions. 

And before buying something you’ve seen advertised on social media, do research on the company at the FTC.

If you suspect you have been a victim of a scam attempt, report it to authorities, such as the FTC’s website.





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Recent Reviews


Alaskan cruising is big business, with nearly two million travelers boarding mega ships each year. These floating cities move through Southeast Alaska’s port towns ofJuneau, Sitka, and Ketchikan with long transits to and from Vancouver or Seattle. They must be doing something right. But the real question is: right for whom? Discover why UnCruise offers a more immersive Alaska experience—fewer crowds, closer wildlife encounters, guided adventures, and all-inclusive small-ship travel in Glacier Bay.

We recently sailed on UnCruise’s Wild, Woolly, and Wow with Glacier Bay itinerary and experienced Alaska at a human scale, up close, unscripted, and deeply immersive. What we found was a style of travel that felt less like a vacation and more like a shared expedition. Here’s why we chose UnCruise for Alaska and why we’d do it again without hesitation.

An All-Inclusive Model That Actually Includes You

Happy hour Champagne on UnCruise
All Inclusive-Uncruise Wilderness Explorer Alaska

Traditional cruising relies on a dual-revenue model: low-margin fares offset by high-margin onboard spending like drink packages, shops, specialty dining, and excursions. To make the math work, those ships need 3,000 to 6,000+ passengers and rigid itineraries built around ports and schedules.

UnCruise turns that model on its head. With fewer than 90 guests and truly all-inclusive pricing, the experience feels more like an adult summer camp than a floating resort. Their ships anchor in remote bays instead of lining up at docks, and exploration is led by an in-house team of naturalists and guides, not outsourced excursion operators.

You’re invited, not herded, to experience Alaska on its own terms. For us, that meant forming real connections with the crew, with fellow travelers, and with the place itself. We learned names quickly, swapped stories easily, and capped each day with shared meals and drinks that reflected the region we were sailing through.

When Alaska Is Your Window View

Waterfront Juneau Alaska
Vendors on dock Juneau Alaska
Mega ship anchored in harbour, Juneau Alaska
UnCruise Safari Endeavour Juneau Alaska

Our first morning in Juneau felt surreal. The harbor was wrapped in fog as we walked along an empty dock, with tens of thousands of cruise passengers still waiting behind raised gangways. As the mist lifted, the walkways dropped, and the quiet was instantly replaced by crowds racing toward shops and excursion buses.

I couldn’t help but wonder if anyone glanced out their cabin window and felt a flicker of FOMO. If only they knew what mornings on UnCruise looked like. Day after day, our views were of waterfalls spilling into secluded bays and glaciers calving in the stillness of early morning, no crowds, no commentary, just Alaska doing its thing.

Closer to the Heart (and the Ice)

Skiff Tour LeConte Bay Alaska
Skiff by large iceberg LeConte Bay Alaska
LeConte Bay Alaska
Ed licking ice at LeConte Bay Alaska

Growing up, Geddy Lee’s voice urging us to be “closer to the heart” felt like a creative manifesto. Forging our creativity, molding a new reality, and sowing a new mentality… Closer was better. Closer was where new ideas formed and deeper connections took hold. That philosophy plays out beautifully on UnCruise.

In Glacier Bay, we had an unobstructed view of Johns Hopkins Glacier, while a mega ship lingered somewhere farther out in the fog, barely visible. We could hear sea lions barking as we passed and orcas exhaling as they surfed our bow wake.

And when “close” still wasn’t close enough, we boarded skiffs. Close enough to feel the surge from calving ice at LeConte Glacier. Close enough to taste ice that had traveled decades from mountaintop to sea. Close enough to hear bears splashing as they fished below Pavlof Falls. As Rush put it, “There’s something here as strong as life.” We felt it.

Days Built Around Doing, Not Watching

Neka Bay Alaska
Waterfall Cove Alaska
Kayaking Glacier Bay Alaska
Evac Skiff - Heading Home Alaska

A typical UnCruise day included both a morning and afternoon adventure: skiff tours, kayaking, or bushwhacking through rainforest. Each option took us deeper than the ship alone ever could, with kayaking bringing us closer still.

Trading engines for paddles let us hear waterfalls crash into Waterfall Cove and study freshly calved blue ice glittering in the morning light. Bald eagles watched from high pine perches while harbor seals lounged on stray ice floes, eyeing us just as carefully as we watched them.

Where Boots Matter More Than Deck Chairs

Waterfall Cove Alaska
Waterfall Cove Alaska
Wack and a half -Chicken of the Forest UnCruise Alaska
Waterfall Thomas Bay Alaska

Some experiences require boots on the ground, and this is where UnCruise truly excels. They don’t just provide sturdy rubber boots for muddy landings, they bring the expertise to use them well.

Their skiffs deliver you to remote shorelines and return at just the right moment. On land, you’re guided by wilderness professionals with advanced medical training, GPS navigation, and safety protocols (and gear) for everything from bears to sudden weather shifts.

That preparation opened the door to unforgettable moments: wandering through old-growth forests spared by their isolation, snacking on wild blueberries still wet with morning dew, scrambling up rocky outcrops for sweeping views, and sinking ankle-deep into muskeg bogs. It felt unapologetically, unmistakably like wild Alaska.

Eating as Part of the Journey

Breakfast Uncruise Wilderness Explorer Alaska
Delicious gnocchi, salmon, and prime rib
UnCruise Crab Leg dinner
Desert Uncruise Wilderness Explorer Alaska

Twice-daily adventures worked up serious appetites, and the UnCruise culinary team rose to the challenge. Meals weren’t just filling, they were thoughtfully designed to reflect the region we were exploring.

Our onboard chef, Rachel, originally from the Northeast, described Alaska as New England elevated. She leaned into the freshness of local seafood, serving dishes like butter-poached, fresh-caught halibut. And of course, there was the crab feast featuring sweet, delicate Dungeness crab with tender, flaky meat that exceeded even our lofty Alaskan expectations.

Evenings That Deepen the Day

2 bears with a salmon Pavlovs Bay Alaska
Bears at Hidden Falls Hatchery Alaska

After full days of movement and fresh air, evenings onboard were about understanding what we’d seen. Instead of shows or casinos, UnCruise offers Arctic education that builds context and meaning.

On bear-watching days, we learned how salmon runs support the entire forest ecosystem, right down to the trees. Entering Glacier Bay, we explored how microscopic life on ice underpins one of the planet’s most complex ecosystems. It was the perfect complement to what we’d experienced firsthand.

Born of Alaska, Not Just Passing Through

Uncruise Alaska Northern Lights
Photo Credit: Jenn Coleman.

UnCruise is headquartered in Juneau, and founder Captain Dan Blanchard was adopted into the Tlingit tribe in 2013—a reflection of his deep, long-standing connection to Alaska. For more than 30 years, the company has focused on immersive, active travel with a strong commitment to environmental stewardship.

The “Un” in UnCruise is intentional: unplugging, unhurried, and undeniably different from traditional cruising. For us, choosing this road, or route, less traveled made all the difference. We may never be as truly Alaskan as Captain Dan, but that week in the wilderness left a connection that time won’t erase.

Disclosure: A big thank you to Uncruise Adventures for partnering with us! For more Uncruise travel inspiration, check out their InstagramFacebook, and YouTube accounts.

As always, the views and opinions expressed are entirely our own, and we only recommend brands and destinations that we 100% stand behind.

Ready to Book Your Trip? These Links Will Make It Easy:

Airfare:

Insurance:

  • Protect your trip and yourself with Squaremouth and Medjet



  • Safeguard your digital information by using a VPN. We love NordVPN as it is superfast for streaming Netflix



  • Stay safe on the go and stay connected with an eSim card through AloSIM

Our Packing Favs:

  • We LOVE Matador Equipment for their innovative products and sustainability focus. Their SEG45 is a game changer when you need large capacity while packing light.
  • Travel in style with a suitcase, carry-on, backpack, or handbag from Knack Bags
  • Packing cubes make organized packing a breeze! We love these from Eagle Creek

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Hi! We are Jenn and Ed Coleman aka Coleman Concierge. In a nutshell, we are a Huntsville-based Gen X couple sharing our stories of amazing adventures through activity-driven transformational and experiential travel.





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